Greater Functionality and Vibrant Theming provide Better Value to Members
Falmouth, ME (August 22, 2011) — Celsius Technology Group, a leader in open platform, multichannel publishing solutions for the print media industry, today announced the completion of the newly refurbished web site for the New England Newspaper & Press Association (NENPA).
Visually, the new website features a bold, contemporary design with rich colors and robust graphics to attract audience interest and keep them engaged. Dynamically, the site provides users with relevant industry news, a calendar of events, recognition of exemplary achievement taking place at New England newspapers, an industry partners directory, expert media law advice, a variety of tools to help NENPA members compete more effectively for audience and advertising market share, and a well-planned layout scheme so they can find content quickly. The Celsius Publisher open platform also supports streaming video, audio, polls, photo galleries, social media, a search feature and mobile formats.
“We’ve created a new web site that better captures the spirit and essence of our organization, and it will help us deliver important services to our members,” said NENPA Executive Director Dan Cotter. “The new NENPA website will be a valued resource for those who work to produce quality newspapers throughout our six-state region. The Celsius team guided us through the design and logistical process to ensure that we made informed choices and were happy with the end result,” he finished.
Celsius Publisher is a web-based, hosted platform that enables news organizations and other groups to better manage and distribute enormous amounts of information and data for both print and online vehicles. The system can develop and direct multiple elements, including text, audio, video, photos, maps and reader participation in polls and other forms of feedback. “We developed “Publisher” so that companies could easily and affordably maintain a dynamic web presence.” Said Chief Web Officer and Co-founder Adam Kempler. “Celsius Publisher redefines the concept of a "story" to be fluid and extendable, allowing news organizations to take advantage of new and evolving reader consumption and interaction habits, distribution methods, and enhanced monetization opportunities.”
The New England Newspaper & Press Association is the regional professional trade organization for daily, weekly and specialty newspapers in the six New England states. NENPA is the principal advocate for newspapers and journalists in the region – helping them to successfully fulfill their mission to inform the public while navigating and ultimately thriving in today’s evolving media landscape. Among the services it provides are:
- The New England Newspaper Advertising Network, an advertising placement program that offers a free one-order, one-bill service to regional advertisers and agencies.
- Conferences, conventions, professional development training seminars and trade shows
- The annual New England Newspaper Awards program and Better Newspaper Contest
- The New England Newspaper Hall of Fame
- The NENPA e-Bulletin, which keeps newspapers and their staff up-to-date about ongoing occurrences and issues affecting community and metropolitan newspapers. It includes industry news, analysis, commentary, and how-to information from nationally recognized newspaper specialists — all updated regularly
- A press release distribution service and the New England newspaper job bank
- A free media law hotline for members
- Scholarships for New England college students who plan to enter the field of journalism
NENPA also coordinates events, recognition and professional development programs for its affiliate groups, including the New England Society of Newspaper Editors, the Academy of New England Journalists and the New England Newspaper Advertising Executives Association.
About Celsius Technology Group
Celsius Technology Group, LLC is a leading technology development company dedicated to providing media organizations and other groups with efficient content management and monetization solutions for web, print and mobile environments. The Celsius suite of services includes “Publisher” and “Pipeline” modules which provide a total publishing and distribution solution for organizations looking to expand their reaches beyond traditional print mediums and enable new interactivity and advertising revenue via the Web. To find out more please visit www.celsiustechnologygroup.com